every brand has a story
LET ME HELP YOU TELL YOURS
I specialize in Custom Logo, Branding & Website Design Services for Photographers, Creatives & Professional Small Businesses.
Ready to grow?
My design offerings are carefully curated to provide a one on one service for a variety of business stages and also to provide the ultimate solution: to help showcase your best work, grow your business, and book more clients with a cohesive high-end brand. Through an in-depth consultation, we get to the who, what and why of your brand to tell your brand story.
During our time together we will work on the following
- A unique process to help you understand your ideal client, business goals, and design needs.
- Enhance your business vision with a high-end brand design and website design that will attract your ideal audience.
- We will work on a mobile friendly web design that you will be able to keep updated on your own.
- We’ll carry your branding through the development of collateral items, color palette, and brand guidelines.
Services
Website Design
WHAT’S INCLUDED:
Today it is crucial that your business has a strong online presence. With so many people on-the-go, prospective clients will appreciate your beautifully designed responsive website; they’ll be able to stay informed by reading your custom blog; and you’ll be easily discoverable with SEO-driven content that speaks directly to your most sought after clients. The Website Package will allow you to establish a strong online position in your industry by emphasizing what truly makes you unique.
3-4 weeks | Starts at $2450
- Business and web design in-depth questionnaire
- A complete business research and design strategy session to understand your website needs and goals
- Custom high-end website (WordPress or Squarespace), including custom blog design and up to 6 information pages
- Fully responsive (mobile friendly)
- Ability to easily update your own site
Brand Design
WHAT’S INCLUDED:
Think of branding as a visual personality. Your brand should perfectly reflect your business’s style and individuality while also attracting your dream clientele. With the Branding Package, you’ll appear professional while standing out amongst your closest competitors. I understand how important the success of your business is to you, which is why I pay attention to even the smallest details, ensuring nothing is overlooked. The result? A flawless representation of your company with high-end quality that is impressive to both see and touch.
3-4 weeks | Starts at $850
- Discovery Questionnaire
- A complete brand research and design strategy session to pin point your business identity
- Brand identity design that includes Primary Logo, Logo Variation
- Custom typography combination, and a custom color palette to create a cohesive brand experience
- Two Custom Stationery Designs of your choice
- Complete Brand Guidelines for future use
- Logo Concepts (minimum of 3)
- Submark and logo variation
Photography
WHAT’S INCLUDED:
Do you need headshots, or a collection of images that represents your company for use on your website, as well as to enhance your company through social media channels? I can help! I love telling stories to visual imagery, and what better way than to start by sharing images of your of you and your brand.
2-3 weeks | Starts at $450
- Discovery Session so I can learn about your business, and we brainstorm ideas of how we can best tell your story
- Schedule 1 – 2 photography sessions where we take a collection of images that will represent your business and tell your story beautifully
- You will receive a gallery of 30-50 images that is yours to use for branding, website, and social media.
design is the silent ambassador of your brand
-PAUL RAND
Frequently asked questions
Questions? I’ve got answers! Just browse the list below. If you don’t see your question or need more clarification, please feel free to send me an email.
GENERAL
If my services fit your needs, contact me to schedule your complimentary consultation at a time that’s convenient for you. Once we’ve had our consultation and you’re ready to move forward, I require a signed contract and 50% deposit to reserve your start date in my calendar.
Once you’re in my calendar, I’ll send you a Welcome Packet that includes the next steps and important links. You’ll need to complete the Discovery Questionnaire, which asks about your business, goals, design preferences, etc. Additionally, I’ll send you a link to a Dropbox folder where you can upload your website copy and images.
I require a 50% non-refundable deposit in order to secure your start date in my calendar. This ensures that clients are serious about moving forward. The remaining 50% balance is due the day before your anticipated launch day and is non-refundable once final files have been sent and the project is complete.
Yes, it is optional. However, I strongly urge clients to participate so I gain an even clearer vision and understanding of your project and aesthetic preferences. This allows the project to run smoother and quicker with fewer revisions. Regardless, whether you choose to participate or not will have no effect on the final outcome.
Branding
A submark is a branding element that is usually another variation of your logo. Typically, it’s small and either round or square in shape. Submarks are useful for profile pictures; stamps or stickers; watermarks; favicons; or as an additional brand element to be used on your website or branding collateral.
A logo variation is typically very similar to your main logo, with only slight differences. Logo variations allow you to have a more well-rounded brand to suit any needs that may arise. For example, you may have a long horizontal logo, so your logo variation would be shorter to better suit a square profile picture, sticker, square ad space, etc.
The Brand Style Guide is a PDF document you’ll receive that guides you on how to use your brand. I’ll include your font palette and tell you what font to use when and also give you the details on your color palette (when to use what color, along with your color codes). This guide will serve as a very helpful reference for future use.
You’ll receive your files via a shared Dropbox folder. File formats include vector .eps, .jpg, and .png. PDF files are also provided for stationery designs and the Brand Style Guide. Once your project is complete, you will receive full ownership of the designs, but I reserve the right to use the designs for publicity and marketing purposes.
Website design
I specialize in custom WordPress, Squarespace and Wix websites. Regardless of the platform you choose, you’ll be able to easily and confidently make changes to your own site.
Absolutely! We’ll go through a design phase to nail the look of your site. Then, regardless of the platform you choose, I’ll complete the development of your site myself. No third-parties slowing down the timeframe, and everything’s built completely custom, giving you a truly unique look.
All of my websites include 8 pages. This typically includes the home page, the blog, and 6 other interior pages. More pages may be added at an additional cost. However, I have found this is usually more than sufficient for standard websites.
Both Squarespace and Wix are user-friendly drag-and-drop website platforms. Even the non tech-savvy can simply make edits and changes to their site confidently. However, these platforms are somewhat restrictive in terms of customization when compared to WordPress.
Squarespace and Wix offer multiple subscription levels depending on your needs, starting as low as ~$19/month on the annual plan. Your subscription includes hosting, an easy-to-use website builder, blogging, unlimited traffic and storage, and support.
Yes! The WordPress websites I build (and Squarespace) offer a drag-and-drop visual interface, so even the non tech-savvy can make changes to their site. Simply grab something and drag it to the new location. Additionally, with WordPress sites, you’ll be able to edit your own site with a clean and clutter-free custom backend.
Yes! I do offer 3 to 4 payment plans to all my clients. This payment plan helps my clients budget and plan ahead of time! To hold your spot on my calendar I do require a retainer of 30%. The reminder payments will be due during the design time.
Booking is based on availability, but my clients book their design phase 3 to 4 months in advance so that we have time to prepare for our project. This means that you will have additional time to work on your client home work, design questionnaire, and gather all the content we will need before we begin designing!
